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Archive for July, 2007

31
Jul

Why link?

The emotions that make us link is an article in SEOmoz that seeks to analyze, from the standpoint of emotions, why link . Usually we do not consciously link to why a particular blogger, blogger and I say, no article, just behind us a feeling for which are our satisfaction with every link that we do.


This is, bind us satisfaction . Depending on the willingness and readiness to take toward true blogger, we feel more happy with some links with others. "I know this is very good blogger" , so I hope patiently to write something that attracts me to link to and feel satisfied.


But not only link to satisfaction . Every feeling or emotion leads us to link:



  • Anger - The anger is a powerful mobile link. It's like an answer to the object of our anger.


  • Pride - When you receive an award like to tell the tale. Furthermore, the more happy we are, the less it costs us to link to. This is also question of image : When we see too often, bloggers who do not connect when they should do, giving the feeling is that they are annoying, they are spiteful and they are not happy. By contrast, when link correctly , the impression is safety, knowledge and expertise. This note especially in the bigger bloggers. Those who are above all always link either. Those who aspire to be up, not always do so, one of the most important reasons why they are not and never come up.


  • Drive - When we play our favorite subject, they write something that we like a lot, we are excited to link up and run away. This is the best way to link, although the occasions when this happens not too often.


  • Surprise - Surprise with information to the bloggers who did not know is a good seam to get links. Upside down, too. If you think you know more or less everything about a topic, and suddenly you see something new surprises, and a corresponding link.


  • Envy - Powerful emotion to link. We all know that we attract the success stories. When we are faced with a blogger who had a successful run to link, perhaps to be closer to success , perhaps to we are sticking something. The case is something that is irresistible.


  • Share - You may simply want to share something. We are also very pleased to carry out these links. Glad to share the human soul.


  • Think - If you think your content to your readers, you may get more involved with what you've written and feel desire to share their own ideas. After link to write his opinion, initiated a conversation in your comments. Make believe for your users, but not too much.


  • Confusion - It is similar to the previous case, although less effective. If you're confusion, you may be encouraged to ask questions to your readers.


  • Disagree - it's going to the top of the blogosphere, to share views and participate in discussions with other major blogs.


  • Shame - This is not the reason that more links, but sometimes a news story or an error leads us to want to acknowledge it and share it almost like a confession, to absolve us and feel better.


These are the principles that motivated us to link to. If you think about it a while, sure you've seen in these situations more than once.

13
Jul

If successful in search engine positioning

This kind of success stories told by the people themselves are what I like most. In this case it is a webmaster who decided to compete for English positioning of air beds and others. Clarifies that I had no idea of SEO, simply followed some advice that you found on the internet search engine optimization.


The steps that followed were not different from those we have already here in search engine optimization:



  1. The time is nearly a year .


  2. He made a list of words related to its theme and ordered from highest to lowest importance and searches.


  3. He made an inquiry into Google's every word , looking at the backlinks of your competitors with the command allintitle :


  4. Eliminated from the list of words that were not within their reach , very important. It focused on more affordable words, in total kept between 20 and 40 key words and phrases.


  5. It applied the basic SEO , unique titles, one topic per post, separate the keywords with "-" or "|", a shorter title will add weight to the keyword, not only include keywords articles, prepositions, etc., in the title, metatags


  6. After getting started links . The first thing we did is to send emails to those linked to its competitors by offering a sum of money for a link.


  7. He sent her to 17 web directories payment .


  8. After 350 free directories


  9. After 6 items sent to 30 directories Webpage


  10. Two newspaper articles from news websites to 4


  11. And finally bought some more links even if not well-seen by Google.


After a year is the first in a number of words and phrases that are proposed. Doing things right and time. Now to reap the rewards.

12
Jul

Should they open the links in a new window?

I was quite surprised by the results of the poll in which Problogger asked, almost by asking, if the links on a website should be opened in a new window or not , in response to a question from a reader. The results: 54% said it should open in a new window .


I ask because almost seems fairly clear and accepted that the links open in new windows is a bad practice of Web usability, and above all, something annoying to the user, who does not need to fill the screen of garbage that has not requested.


At times, is necessary that the links to open in another window , for example, when you're filling out a form and you give the link support . There are websites that only open a link in a new window (or tab) when the link is external, the only other blogroll links. I think that at this stage, with the rise of non-IE browsers, everyone knows that it can open a new tab (or window) and maintain the current open with the right mouse button. In fact soil is what I do, which usually have over 20 tabs open permanently.


From a SEO, I do not see too many implications to choose between one or the other option. But as a user, every time I open a web a tab that I have not asked for, has a negative point, and usually close and I miss her. But above all is that I move on blogs. And bloggers already know how we are.


But for other types of web sites dedicated to non-expert users on the Internet, blogs, design and so on. ie, 99% (sometimes this was forgotten us bloggers), and users of IE surely, is something natural to find a new window every click they do, indeed, even they do not like the original page disappears .


In the forums, is useful and necessary that the links in the comments, not those of navigation, to open in another window, first by keeping the thread that were reading without having to give back to the button (usually have much weight and lost time by returning to the page) and second because the user is accustomed to this behavior.


So, What do you think? Are the links should open in a new window?

06
Jul

Case study of success with AdSense

The official AdSense blog tells us today a case of a successful web using AdSense. It is a web (guiainfantil.com) devoted to meeting with mothers and fathers who share your questions, tips and experiences. The steps are, as we have here, simple and clear:



  1. Content - First time invested in creating a quality content and useful for users.


  2. Community - After creating a great community and around the web became a meeting point for mothers and fathers and commented out where your concerns.


  3. Traffic - In the wake of good content and community began to get much traffic.


  4. AdSense - Just after getting this started to worry about AdSense. Read blogs in English first and then expand information (I believe it still has not had time to read Adseok ) for optimize AdSense .

    adsense exito


  5. Placing AdSense - A block of 300 x 250 in the first paragraph of the text, one link at the top of the menu on the left and additional blocks along the page.


As we said, this is the best setting for a peak performance of AdSense. But only after the quality content, community around the site and traffic .

02
Jul

Getting a million backlinks in 33 months

Seomoz has just published an article that explains how to have 1 million links in 33 months (backlinks) as Yahoo! Site Explorer.


Among the items that are listed as the typical, not be afraid to try something new, give it time, Focus on a single theme, make it usable and attractive, quality writing with , and so on. But there is one point that called my attention and I want to emphasize:


" Avoids Talk - It is widely believed to be in all the sauces increases visibility. If you take an issue of personal criticism and something or someone is likely to get some links quickly, but in the long term has more risks than benefits. Joke about an inept or count a personal anecdote that may create an image not want. Stay as far away as possible from political groups / relationships you can, although it is often difficult biting tongue ."


Not bad. One million backlinks states soon. Adseok for now has more than 6,000 within a few months and continue.

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